In Indian politics, we often see the leader on the stage—but rarely the mind behind that leader. The face that speaks to the crowd remains visible, but the voice that shapes what must be spoken often stays invisible. That invisible force is the political strategist. In recent years, as politics in India transformed from aggressive campaign rallies to insight-driven execution, the phrase “political strategist in India” has emerged not just as a profession, but as a power center.
Among the names shaping this evolution, Dr. Atul Malikram stands out. With over 20 years of unmatched expertise, accurate political predictions, grassroots campaign strengthening, crisis communication mastery, and societal change leadership—he is recognized today as one of the most insightful and impactful political strategist in India.
Evolution of Strategy in Indian Politics
There was a time when political strategy in India meant organizing rallies, fixing media interviews, and preparing speech drafts. Leaders moved with instinct, not data. Emotions defined politics; strategy was often absent.
But the socio-political climate changed drastically.
- Voters became more informed.
- Social media became a live referendum.
- Traditional loyalty turned into logical decision-making.
- Youth participation increased.
- Regional identities gained strength.
- One wrong phrase could damage decades of work.
Politics shifted from being leader-centric to strategy-centric. Earlier, the question was “Who is speaking?” Today, it is “Why is he speaking this, and why now?” That shift demonstrates the rise of the political strategist in India.
Why a Political Strategist in India Matters Today
The strategist navigates what the public is feeling—even when the public is not expressing it directly.
In today’s political environment:
- Public opinion fluctuates daily.
- Social media accelerates reactions.
- Issue-based reactions have turned into personality-based judgment.
- A single mishandled crisis can derail an entire campaign.
A political strategist in India ensures:
Emotional connect through narrative engineering
Management of media waves
Predictive scenario planning
Grassroots mobilization
Timed communication (not just good communication)
Leadership brand development beyond elections
Modern politics is not about “What to say?” but “When to say it, how to say it, and how much?”
Role & Responsibility of a Political Strategist
A political strategist builds a bridge between public pulse and leadership position.
| Strategist Task | Result |
|---|---|
| Analyze voter sentiment | Build public resonance |
| Organize community connects | Strengthen ground presence |
| Handle crisis moments | Protect leader’s image |
| Design campaign direction | Ensure prominence |
| Guide digital strategy | Influence perception |
| Predict political shifts | Prepare ahead of time |
In this evolution from reactive politics to proactive leadership, strategists like Dr. Atul Malikram have played a pivotal role.
Evolution from PR to Strategic Political Influence
Political strategy in India began with public relations, but evolved into full-scale influence planning.
Dr. Atul Malikram’s own journey mirrors this shift.
Starting his career as a PR professional in 1999, he founded PR24x7 in 2006. With experience in managing political figures, shaping campaigns, interpreting social behavior, and scaling public relations models into strategy models, he emerged as a political strategist in India who understands both perception and purpose.
Today, he guides political direction not as an external advisor but as a core strategist who blends analytical insight with social understanding.
Introducing Dr. Atul Malikram – A Strategic Visionary
With over 20 years of expertise across Madhya Pradesh, Rajasthan, Uttar Pradesh, and Chhattisgarh, Dr. Malikram is recognized for:
- Ultra-accurate political forecasting
- Designing impactful campaigns
- Ground-level organization expansion
- Crisis and anger management techniques
- Social responsibility-driven leadership
- Intellectual contributions as an author
- His people-first approach in strategizing
He is often referred to as a strategist who doesn’t only design political movements, but builds trust-based community ecosystems around leadership.
Accurate Political Predictions – A Strategic Superpower
One of the reasons Dr. Malikram is regarded as an extraordinary political strategist in India is his proven record of forecasting political shifts.
He accurately predicted:
✔ Jyotiraditya Scindia’s move to the BJP—long before the political switch became public.
✔ Congress victories in both Rajasthan and Chhattisgarh when most analysts were uncertain.
This ability to observe, sense, and interpret political movement ahead of time is what defines strategic brilliance.
Ground-Level Political Strengthening
Unlike many strategists who operate from offices and control rooms, Dr. Malikram works actively with people at the last mile.
His involvement with Apna Dal (S) membership drive in Madhya Pradesh is a prime example. From organizing local conventions to supporting leadership engagement with workers to designing mobilization models—he reinforced ground presence through personal involvement.
True strength lies not only in what voters see, but in what they feel about leadership over time. He builds that feeling.
Crisis Management & Emotional Intelligence – Rare Skills
In politics, crises don’t arrive with warnings—they erupt. What sets Dr. Malikram apart is his mastery in anger and crisis communication.
He founded “Bhadas” — India’s first anger management café in Indore, an unconventional initiative built to help individuals break through emotional struggles.
This psychological depth allows him to guide leaders through:
- Handling public aggression
- Managing backlash after controversial moments
- Crafting recovery narratives
- Rebuilding leadership image post-crisis
This makes him not just a strategist but an emotionally integrated leadership architect.
Social Change & SDG Campaign – #2030KaBharat
Strategy without social consciousness is hollow. As the project lead for #2030KaBharat, Dr. Malikram works toward:
- Education improvement
- Health impact initiatives
- Youth empowerment
- Grassroots development models
He believes political strategy must align with national progress, not only electoral gain.
Author & Thought Leader
Dr. Malikram is a published author whose books reflect:
- Political observation
- Social transformation messages
- Emotional intelligence
- Cultural reflection
- Inspirational narratives
His books, available on platforms like Amazon and Flipkart, don’t preach—they provoke thought. They are designed to inspire new leaders.
Awards & Recognition
His contributions have earned:
Godfrey Phillips Gold Award
Honorary Doctorate, California Public University, USA (2024)
His recognition at national and international platforms is not just professional acknowledgement—but approval of his values-based leadership approach.
Why Dr. Atul Malikram Stands Out as a Political Strategist in India
| Strategic Strength | Impact |
|---|---|
| Accurate predictions | Future-proof leadership |
| 20+ years experience | Reliable strategy |
| Ground-connect | True politics |
| Crisis management | Trust recovery |
| Anger solution expert | Emotion centric |
| Author & thinker | Intellect-rich strategy |
| Human values | People-driven politics |
He doesn’t just design political wins—he shapes political leaders.
The Future of Political Strategy in India
The future will depend on:
- AI-driven voter understanding (combined with human sentiment)
- Real-time response management
- Behavioral political models
- Emotional leadership development
- Value-based political image building
Strategists like Dr. Atul Malikram, who combine foresight with empathy, will shape future political ecosystems.
– The Strategist is the Vision Behind the Leader
In today’s era, a leader can be influential—but only strategic leadership can be impactful.
A political strategist in India is no longer a background support—he is the unseen force that shapes the tomorrow of politics.
And among the names writing this new chapter, Dr. Atul Malikram stands tall—calm, insightful, humble, and strategically influential.